November 6th, 2007 | by RichSage
A DAY to REMEMBER & A Rich Sage PR LESSON
Category: MARKETING
A DAY to REMEMBER in the Ron Paul Presidential Campaign, 2008 &
A Press Release Sending Study Starts

I started following the Ron Paul presidential campaign early in the summer after the candidate gained momentum on the Internet. At first I found it hard to believe that someone with such integrity was running for president. So, the once-in-a-lifetime moment was here. I sincerely hope this is not that last of such candidates.
Anyway, I was so impressed, I wanted to pass along the message. So did thousands of others, and now that’s turned into millions. I described a ground-swell in this post just weeks ago. I pointed out using Japanese Artist Hokusai ”Wave” that the Internet community was at the tip of forming the wave. And the surge from the bottom had not started.
UPDATE: That surge has started!
Remember, remember, the 5th of November has taken that to the main-stream media head on. The buzz started about Ron Paul in the traditional media and now it’s gaining steam.
What are We to Learn from this Making Money Online?
It’s surprising how we try to stick to strictly online exchanges to get our message out about our products, services and applications. These online exchanges do not account for a majority of potential customers for our services.
The ideal way to “get the word out” is to use the existing print media as much as possible to reach all types of readers. Getting articles and press releases published by the media creates one-way links back to the product sites. That create tremendous exposure via the traffic they generate AND the search engine response to the links –which is to send even more traffic.
When links for key words such as ‘make money online’ are created and linked back to the Rich Sage, that creates tremendous credibility in the eyes of the search engines. When the search engines see such links, they send more and more visitors and that in turn translates to more and more visitors.
The end result is a snowball effect. But, the question everyone will ask is HOW do you create that? If you look at the Ron Paul campaign, they have a great product, in who I call the Rich Sage Person of the Year, 2008, Dr. Ron Paul. All they had to do was manage the ‘exposure’ in a manner that didn’t create chaos and the message kept getting out.
How Do We Get Our Message Out?
With articles and press release. I’ll post a list of must-use article sites before the end of the week. Here is a list of places to submit, with free and paid services, press releases.
PRWEB (http://www.prweb.com) – This is a paid press release publishing organization. However, as a paid service, PR Web is very effective at what it does. As you can imagine, if something is free, it will get spammed. In this case, PR Web reaches it’s audience via email and RSS Feeds, and the exposure, based on categories is tremendous. When you are sending out a press release that you pay for, this should be your first choice.
The below services I have not tested, but I will do so before the holidays and report back, via my FREE Lessons.
PR Leap (http://www.prleap.com) – Indeed, PR Leap runs a free service for press release distribution. However, to reach vital news services like Google News distribution (to make sure) they suggest that the users upgrade to a paid service. The service allows you to also add text links, but again, an upgrade is necessary. I’ll test both aspects in the coming weeks and report back to you.
PR Buzz (http://www.prbuzz.com) – PR Buzz sends out free press releases. My quick inspection didn’t show a paid component. It will be interesting to see how they do with my press release.
PR Zoom (http://www.przoom.com) – PR Zoom has a paid and free component. The free inclusion is limited in scope, branding and links back to the website. There are also ads placed. For an upgrade fee, the service will add a logo, links and remove advertising running around the press release.
PR Log (http://www.prlog.org) – PR log is a free service. They have a good list of categories and distribute a PR using RSS feeds.  Several of the features that other companies charge for are included for free. Once again, I’ll have to test this service and see how well they do.Â
PR.COM (http://www.pr.com) – PR.com has a free and paid component. The free service is only for press releases. When a membership is upgraded the PR services includes a host of services for maximum exposure and search engine optimization benefits.
FREE Press Release (http://www.free-press-release.com) – This is an interesting service because they have a free and paid component, but the payment is VERY low. So low, that I cannot believe it. But, I’ll test and make sure to report.
1-888-PRESSRELEASE (http://www.1888pressrelease.com) – Once again a company with a free service sending press releases. They also have an upgrade but registration was required to access that part. I have no idea what they will charge for the upgraded services. Once again, I’ll test and report.
My exercise is to use a different press releases with each of the above services –once with a free service and another with a paid service. I will be doing that in the coming weeks and reporting back to you. More details of this study will be available to my students via my free membership.
Rich Sage
- Popularity: 5% [?]
- Publishing Press Release and Articles Study
- Publishing Services for Small Business
- Ron Paul for President 2008 Campaign Online
- Marketing Campaigns
- 5 POINT, 30-DAY PLAN for 1,000+ Visitors
Press to 


