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July 20th, 2007 | by Rich Sage

Building Traffic

Category: MARKETING

What a difference the Rich Sage brand has made.  What a difference switching to WORDPRESS has made.  As many of you know, I started out with a blog called P31.com (PENNY THIRTY ONE) in the fall of 2004. I am giving it a ‘makeover’ switch everything to WORDPRESS.

By business summary building traffic is now:

  • Work with P31.COM on technical issues and a forum for FREE ads.
  • Work with the Rich Sage brand to help new Internet businesses and build the Tip of the Day Mailing list.
  • Lastly, work with the NEXT Super Stock site to build an Investment Membership site.

When I started P31.COM, I had a basic theme of what I was going to do –My big idea was to start with nothing and build it up to millions using the Internet.  I suppose everyone has that idea. Nothing new.

My plan got started with nothing, but the coins on my desk and then coins that I collected from all around the house.  I had just moved. Had a son who just started crawling (good reason to remove all coins) and the new house had lots of work to do.

It was perhaps the worst time to embark on a ‘project’ but that was part of my thought process –there is never a perfect time either. So, p31.com got started. 

However, it got started with no help from a content management system or blog software such as WORDPRESS (WP).  At that time I didn’t even know about WP. 

Now I am switching to WORDPRESS for sites that update often and Joomla for sites that have a lot of static content.  By the end of this year that will make around 1,000 WP sites and around 120 Joomla sites, which are all manged by a system that I’ve developed.  Collectively, I call this the companies publishing network.

That leads me to my topic today –The Benefits of Wordpress:

Using WORDPRESS I am able to manage all aspects of the this website

I can add cool little widgets that manage everything from the comments (with spam protection) to notifications that posts are done (pings) to the pictures that are up on the site.  All this is managed by WORDPRESS.  In fact, I stopped using the publishing program Dreamweaver and switched to NVU for some publishing work. 

All the rest of the details are handled by WORDPRESS.

I would link to a WORDPRESS how to file at this point, but there are too many.  The best place to get started on WP, as I call it, is to go to WORDPRESS.ORG >>

Since everything that builds success is partly a function of the tools that are used to build traffic, I’ll call WORDPRESS the best traffic building tool that I use.  It is the BASE for all the activities.  AND from it most of the processes that webmasters need to do to build traffic can be setup, run and maintained.

That is just what I am doing daily using WORDPRESS.  My goal this year is to reach 25,000 visitors per day, and by the end of 2008, break the 100,000 barrier.  Reaching just a few hundred visitors at P31.COM took several years.  Using the Rich Sage Brand and WORDPRESS, I have brought that down to week, as seen by my results over the past month!  As you can imagine, all this is a lot of fun, after tirelessly bloggin away for years.

Following my business plan for the Rich Sage, I don’t see that stopping anytime soon.

Rich Sage.

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