The Sum of the Parts is Greater than the Whole

The above mantra is something that heard often in the business world.  In my case, it means a lot to a business model that I’ve built slowly.  Well, a bit too slowly so far, but in 2008, I see it accelerating greatly.

In my business model there are 3 main components of monetizing at this time:

• By this website and selling services from it.
• By selling a membership in Next Super Stock, the investment site I’ve created.
• Lastly, by creating a network  called Maxsimo, that’s running an Affiliate Network >> promoting an ad network and memberships of all kinds.

The first two items are ones that only I can do.  The latter is however an item that I need a lot of help getting done.  The idea is to now find the creative talent using the company stock, pay and other performance incentives to hire the talent to “go to the next step”.

So, what is the next step?

There are two options:  The first is the possibility of finding a large working parter, who will infuse a good amount of capital to the company.  The second is to find a venture capital (VC) operation that wants to take a hands off approach and  allow Maxsimo to grow to it’s full potential with the end goal of “going public”.

With either case, 2008 is a critical year because I will need to make sure there are great financial results to support either case.  Always remember, the trend is your friend.

My goal this year is to find the talent to work with to create the optimal growth and diversification of the company.  There is no way that I can do much of this alone.  It’s far better to share the parts with talented people and work on my share of the big picture.

Rich Sage